So you post on Facebook, you “Tweet” out important info, and you’re checking into every gin joint, deli, and bowling alley on FourSquare. Whether you realize it or not, you’re OUT THERE. You’re like Howard Stern, Rush Limbaugh, and anyone else whose words are held up to public scrutiny. Be careful... I promise you... one day YOU WILL SAY SOMETHING STUPID!
You most likely don’t have the same reach as most celebrities, but your words still carry meaning. But don’t worry... there is so much content out there, the second you insert your cyber foot into your mouth, there is someone else waiting in line to capture the “How do I recall that tweet” spotlight.
For example, take these celebrity Twitter snafus:
Gilbert Gottfried @RealGilbert
"Japan is really advanced. They don't go to the beach. The beach comes to them."
Ashton Kutcher @aplusk
"How do you fire Jo Pa? #insult #noclass as a hawkeye fan I find it in poor taste,"
Anthony Weiner @RepWeiner
Kenneth Cole @KennethCole
"Millions are in uproar in #Cairo. Rumor is they heard our new spring collection is now available online."
Chris Brown @chrisbrown
"Don't say sh-- to anybody and everyone feels its cool to attack me. GROWN ADULTS!!!! That sh-- happened three years ago. TWITTER GETS WACK REAL FAST! I LOVE ALL THE POEPLE WHO SUPPORT MY MUSIC! i never said i was a LEGEND. people please grow up. Ive never dealt with so much negativity in my life! its to the point now that its just ridiculous! IM NOT A POLITICIAN! MY MUSIC DOESNT PROMOTE VIOLENCE nor will it ever! only thing it will increase is the pregnacy rate! I wake up thinking of living my life..... YOU wake up thinking of me! NOW I REALLY CANT WAIT FOR THE AMA's! u dont have to respect me now... but u will."
The fact of the matter is (except for Weiner), most of us paused and said “What were they thinking?” and moved on with our lives. I don’t know if it’s because we’ve become numb to it or some other idiotic post has grabbed our attention. Maybe it’s a combination of the two. The takeaway is this – we need to take our posts seriously, but if you mess up, life will go on.
The most important thing to remember about posting your content is to make it engaging. It’s kind of hard to be truly engaging without taking some risks. Let’s face it, we’re all tired of reading the “Top 10 ways to write a blog about the Top 10 ways.” You want to put valuable information out there or at the very least, be interesting. You should take chances and be provocative. You might make some enemies by speaking your mind, but people will appreciate your fresh perspective.
Just keep in mind... just about anyone can go back on Facebook timeline and crawl inside your warped little digital world.
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