Online marketing company, fishbat, releases a statement regarding various social media shopping sites implementing compensation programs for shoppers who link back to retailers’ websites through social media.
Online marketing company, fishbat, releases a statement regarding various social media shopping sites implementing compensation programs for shoppers who link back to retailers’ websites through social media.
On, October 11th, online marketing company fishbat comments on an article by Pioneer Press that demonstrates how several social media shopping sites are compensating shoppers who promote and link back to retailers’ sites.
According to a news article by Twin Cities Pioneer Press, various social media shopping sites such as Beso, Referly, Pose and others have begun paying users and shoppers of their websites various rates of compensation for clicks sent to major retailers of the website. The process of “affiliate marketing,” as the article defines it, has been undertaken by many social media shoppers and bloggers and involves the exchange of small sums of money to be deposited into their user accounts for clicks and website visits that their endorsements generate. For example, Beso pays their users 14 cents per click that goes back to the retailers’ websites via Facebook, Twitter, etc. The article further explains that many of these social media shopping sites avoid legal reprisal from the FTC by requiring affiliated users acknowledge their compensation for each link and promotion.
Scott Darrohn, COO of fishbat, Inc. comments on this social media marketing plan, stating, “Social media shopping sites and retailers are coming up with ingenious ways to utilize web-traffic optimization. They can see the value of having clicks and links going back to their websites and, in return, are willing to pay their loyal shoppers and users responsible for those links. In this way, web-traffic optimization becomes a mutual partnership between buyer and seller.”
fishbat, an online marketing company that gears much of its social media marketing strategies toward web-traffic optimization, knows the value of utilizing multiple social media parts for advertising and marketing, including online shopping sites. “Beso and other web retailers have the right idea here. All aspects of social media work in conjunction with each other to benefit the shoppers and sellers alike. Retailers boost revenue while users get rewarded for merely interacting through social media as they normally do. It’s a win/win situation,” says Darrohn.
fishbat, Inc. is a full-service digital marketing agency. Unrivaled in social media management, search engine optimization (SEO), web design, and public relations, fishbat flourishes as a marketing firm to raise awareness about your brand and strengthen your corporate image.
Interested in a free business consultation? Contact fishbat Online Marketing Firm today to get started.
