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Social Media Can Allay Fears... But Can Also Cause Them

Mar 30, 2012, 5:00 PM

​Do you remember Hurricane Irene? It was supposed to be the big doomsday storm that would destroy New York City last August. At the end of the day, while it did cause damage, it was nowhere near as big as it could have been. However, it did leave millions…

The Hunger Games Impact on Social Media

Mar 30, 2012, 2:10 PM

​The marketing team for the newly released teen movie, The Hunger Games, focused a lot of their energy on social media. Their presence on Facebook, Twitter, and tumblr proved to be a major success in drawing in the desired audience for the movie’s release.…

Don’t Be Afraid of Color This Spring

Mar 23, 2012, 9:09 PM

​You see them in all the magazines all this bright color and crazy colored pants and nails and glitter, metallic leather lace. How do you were these crazy things without looking like a clown? How does the celebrity’s make it look chic? Well believe it or…

Pinterest is the Next Best Social Media Marketing Tool

Mar 22, 2012, 11:30 PM

​Lately I’ve been seeing a lot of Facebook and Twitter posts by my friends of all these different pictures. I was curious one day so I clicked on one and it brought me to a website called Pinterest. I’ve been hooked ever since! Pinterest is a new social…

Web Marketing Advantages: Using SEO for Advertising

Mar 22, 2012, 10:31 PM

​Your business deserves to be recognized on the web. Advertising for your company can cost thousands if not more and because of this adversity, your business may not be getting the attention it needs to thrive. With the innovations of Search Engine…

When Marketing Goes Wrong

Mar 22, 2012, 6:58 PM

​Marketing is a tough thing to do. If your marketing campaign succeeds you are the king for a day, but then you have to move on to your next product and make sure that succeeds to. Every company launches their marketing campaign thinking they have a gem on…

Cyber Foot in Mouth: Avoid Careless Tweeting

Mar 22, 2012, 4:18 PM

​So you post on Facebook, you “Tweet” out important info, and you’re checking into every gin joint, deli, and bowling alley on FourSquare. Whether you realize it or not, you’re OUT THERE. You’re like Howard Stern, Rush Limbaugh, and anyone else whose words…

Apple’s New iPad Gets Users Hot – Well, The Batteries Do

Mar 21, 2012, 10:30 PM

​In recent reports, the new iPad is running up to 12 degrees hotter than the iPad 2. Reason being is because of the Retina Display and faster quad core processor. It just goes to show that even with advancements in technology, battery life and heat are…

Social Media for Reputation Management

Mar 20, 2012, 9:23 PM

​Social media was great innovation to the internet. It allowed people to reconnect with lost friends, family, or colleagues. It allows you to communicate daily even if your miles away. Social media has it bad parts though it can really hurt your reputation…

Is Social Media Replacing the Traditional College Newspaper?

Mar 20, 2012, 8:31 PM

​In a technology-oriented world, the traditional newspaper is becoming less and less necessary. People are more apt to look online for news than to go and buy a newspaper at their local store. This is even more so in the college community. With this…