You don’t have a website!? The growing popularity of web page searches has become as common as asking for a phone number. Not having a website, in comparison to your competition could dramatically affect your business in a very negative way. Website design has become a prevalent
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Over the recent months, a topic of debate for bloggers, tweeters, and politicians alike has been SOPA – the Stop Online Piracy Act. While some might support the decision for a piece of legislation that would put an end to online piracy, SOPA became a point of
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For years, the music and movie industry have been doing everything they can to stop online piracy. While exact numbers are had to come by, there have been reports that say up to 95% of all music is downloaded illegally, while there have been plenty of discussion
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So, you sell sprockets. And, luckily for you, you rank #1 in sprockets in Google. But nobody’s buying sprockets from your website. So, you lose your mind. However, before you go all Lady Macbeth up in this joint, there is a study out this month which shows
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So you finally worked with your social media agency to launch a marketing campaign and have seen just about no change whatsoever in your revenue stream. This is your—and social media agency’s—worst nightmare. All the time and effort, not to mention funding that given to your social
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“Everybody needs somebody”. This old adage is no different in the marketing world. Since the establishment of the internet and its increasing popularity over the course of the last twenty years, search engine optimization has become the Ark of the Covenant for business. Marketing is a vital
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Does anyone else feel as though every week another public figure has done something to tarnish their PR strategies as a result of their twitter posts? There is a very lengthy (and still growing) list of popular personalities that have caught flack for comments they made on
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The Public Relations industry has seen fresh changes that will affect the way things are done. Use of Facebook and Twitter as PR tools has become immensely common among companies. Not only is the service free, but it also provides an outlet to reach consumers who have
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So, you’re making a website. You want it to get people’s attention. You want it to scream PROFESSIONAL. What’s the best way to do it? Why not a sparkly, flashy page made with, well, Flash, one of Adobe’s countless graphical programs? Certainly makes sense, doesn’t it! And
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Over the last few years, companies have started taking advantage of the benefits of search engine optimization, or SEO. There are many methods to effectively using SEO, but the three easiest methods include placing links to your website on other highly-visited websites, including important keywords in your
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