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3 Tips for SEO Keyword Research

Aug 17, 2018, 8:00 AM

When it comes to building the perfect website, there’s no one-size-fits-all recipe for success. Just as a skilled chef will adjust seasonings to suit their customer’s palette, you need to be prepared to customize your website to best suit the needs of your business and most importantly, your customers.

Home Builder Advertising: Partner with a Real Estate Development Marketing Company

Aug 10, 2018, 8:00 AM

Working together as a group can be a challenge, but when it comes to building your real estate business, going it alone is not usually the best choice. Bringing in a real estate developer marketing company can be a solid opportunity to continue building upon your solid foundation; because after all, as golfing legend Arnold Palmer once…

The Understated Value of Conversion Rate Optimization: Impacting SEO While Leveraging Your Current Site Traffic

Aug 3, 2018, 8:00 AM

When you think about how you can increase profits to a business, it’s likely that your first thought is to do everything you can to get more eyes on your site. After all, more people visiting your pages means more sales and revenue, right? Unfortunately, it isn’t quite that simple.

The Rise of Artificial Intelligence Chatbots: Why you Need to be on the Forefront of this Cutting-Edge Technology

Jul 27, 2018, 8:00 AM

As more and more businesses have recognized the advantages that come along with an online presence, new technology has risen to meet these needs. While customer service, sales, and data analytics remain jobs in and of themselves, the rise of the artificial intelligence chatbot is changing the way we approach both securing new buyers and…

The Benefits of Online Chatbots for Business: Heightening Your Level of Service

Jul 20, 2018, 8:00 AM

Chatbots were “born” when famous mathematician, Alan Turing, suggested that one day we’d be able to converse with a machine as if it were human. Fast forward 50+ years, through innovations like Eliza, Parry, Jabberwacky, Dr. Sbaitso, Alice, Smaterchild, IBM’s Watson, Siri, Google Now, Alexa, Cortana, Bots for Messenger, and Microsoft’s…

The Importance of Data Driven Digital Marketing Decisions: A Scientific Approach

Jul 13, 2018, 8:00 PM

In 5th grade you learned about the scientific method—ask a question, do background research, conduct an experiment, and support or reject a hypothesis. Your career may not have you testing how long it takes a saltine cracker to dissolve today, but hopefully those 5th grade science lessons remind you about the importance of using data to…

How to Use Infographics for Marketing

Jul 6, 2018, 8:00 AM

Everybody likes a pretty picture more than copy. It’s easier and more fun to look at a graphic. But, how do you use infographics in your marketing? We answer these questions and several others, so read on.

Thinking of Partnering with a Restaurant Marketing Company? Ask these Questions First.

Jun 29, 2018, 8:00 AM

When you own a restaurant, you spend a lot of hours working hard and no two days are ever the same. Partnering with a restaurant marketing company so you can take some of the work off your plate makes a lot of sense—it saves time and produces a better return. But, make sure the company you choose is a good fit for you and your business.…

Is Your Agency Providing True Content Marketing Services, or are they Just Posting Internet Memes?

Jun 22, 2018, 8:00 PM

Have your worked with an agency that left you wanting to pull your hair out and scream? Not all content creation companies are created equal and you get what you pay for. Don’t expect to jump at the offer of a cheaper agency and get the best results. But, do look for fair pricing and quality work. How do you tell if your agency is…

Increase Exposure and Develop Your Brand with a Healthcare Marketing Agency

Jun 15, 2018, 8:00 AM

Healthcare is a unique industry to which legislative changes have only added complexity. In this sea of constant change, it’s hard to develop a brand or increase exposure. But, it is possible. You just need to know where to start and who to reach out to for help. Read on to learn if a healthcare marketing agency is right for your company.