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Topic Clusters: The Key to Creating A More Effective Content Marketing Strategy and Boosting Traffic

Feb 1, 2019, 11:00 AM

Technology is constantly on the move, and it's becoming a more essential part of our daily lives. As the way we use and interact with our devices change, so does the way we are using search engines. People expect their tech to be intuitive - to know what they're thinking before they think it, so it's important for web content to keep up.

Mobile Marketing Campaign: Target Potential Customers Anywhere, Anytime

Jan 25, 2019, 9:00 AM

The use of mobile devices to access the internet has steadily been increasing year after year. In 2018, 52.2 percent of worldwide website traffic was driven through mobile phones, meaning that the mobile medium has now become over half of all website traffic.

Advertising with Podcasts: A How to Guide

Jan 18, 2019, 9:00 PM

A new year is the perfect time to take a look at your marketing strategy and identify areas for improvement. If you've dipped your toe in the world of online marketing, you’ve probably got the basics covered, but there are some less traditional opportunities for advertising that many companies don’t take advantage of: one such opportunity…

2019 Digital Marketing Strategy Tips: How to Break Through the Clutter

Jan 11, 2019, 9:00 AM

It’s a New Year, and chances are you have your own set of resolutions. While you yourself may be looking to drop a few pounds, it’s prime time to reevaluate your digital marketing strategy to see some major gains for your business in 2019.

SEO Copywriting: A Complete Guide to Optimizing Content

Jan 4, 2019, 8:00 AM

When you’re trying to establish a brand presence online, the biggest obstacle to climb over is the difficulty of gaining exposure. While you may have something unique and valuable to bring to the table, that doesn’t mean much of anything if no one even knows it exists. A huge portion of web traffic comes through search engines like…

5 Digital Marketing Terms to Know in 2019

Dec 28, 2018, 8:00 AM

A new year represents a fresh start, and we all have our own personal resolutions and goals. Chances are that you have some goals for your business as well, and a great way to effectively increase sales is to be ahead of the competition in your understanding of digital marketing terminology. With a keen awareness of the upcoming trends in…

Make Your Products #Instaworthy By Partnering with a Food Marketing Agency

Dec 21, 2018, 8:00 AM

The food industry is fiercely competitive, and business owners should always be looking for an opportunity to get a leg up on the competition. But how do you make your sales numbers as delectable as your dishes? Your products may speak for themselves, but online food marketing can amplify that voice and take your business to the next…

Internet Reputation Management: Putting Your Best Digital Foot Forward

Dec 14, 2018, 8:00 AM

The internet has made our lives a lot more convenient, and it’s easier than ever before to connect with family and friends - and even shop for pretty much anything without leaving the couch! However, that connectedness can be a double-edged sword for your business if you aren’t careful about the way that your brand is perceived.

Social Media Video Marketing: Your Key to Standing Out This Holiday Season

Dec 7, 2018, 8:00 AM

There’s no denying that social media is an incredibly influential part of online marketing. Considering how much time we spend scrolling through our social media feeds, it only makes sense that the average customer would as well! But how do we make sure we’re taking full advantage of the power that platforms like Facebook, Instagram,…

How to Successfully Measure Your Digital Marketing Goals with Vanity Metrics

Nov 30, 2018, 8:00 AM

If you’re looking to up your marketing game, chances are that you’re looking for a solution that can move your business forward and increase profits. Digital marketing may seem straightforward upfront, but the truth is that there are many pieces working together to create an effective brand promotion plan.