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Trigger Fingers Turn to Twitter Fingers: Hip-Hop Beef, the Twitterverse, and Free Promotion

Apr 13, 2016, 9:02 PM

Since its inception, hip-hop music has been a breeding ground for both necessary and unnecessary confrontation. From girls and clothes to rhymes and upbringing, the topics of the countless rap beefs over the years run the gamut.

Never Let Go: Why Leonardo DiCaprio Is The Perfect Specimen [Of A Marketing Success]

Apr 11, 2016, 3:00 PM

Winning an Oscar is about more than professional achievements. It’s the biggest opportunity for self-promotion in the entirety of an actor’s career. For Leonardo DiCaprio, this moment was the ultimate testament to his character.

Donald Trump Fundraiser in Patchogue: Olive Branch or Gasoline on Fire?

Apr 8, 2016, 11:07 PM

News broke yesterday about Donald Trump’s campaign coming to The Emporium in Patchogue, NY, next Thursday, April 14. This leaves me asking one question: WHY?

Mobilegeddon 2: Google’s Newly Anticipated Mobile-Friendly Algorithm & Its Impact On SEO

Apr 6, 2016, 9:14 PM

It’s bigger… It’s badder… It’s coming to a website near you sometime in the beginning of May! That’s right, ladies and gentlemen. Google has recently updated their webmaster blog to inform everyone that we can expect a major algorithm update sooner than later.

5 Tips to Transform Leadership Through Diplomacy

Apr 4, 2016, 10:00 PM

During a call a few days ago, I was put on the spot between two colleagues debating who was right in how to handle a situation. One was firm in her stance and voiced her conviction. The other, equally passionate, laid out her solution, completely contradicting the first and ending the retort with what I consider to be the most dreaded…

4 Simple Tips All Digital Marketers Can Learn From BuzzFeed

Apr 1, 2016, 9:23 PM

Some employees break up the monotony of an eight hour work day by leaving the office for a bite to eat, to grab a cup of coffee, or go for a walk. However, those who lack the time to leave the office take their break in other ways. For many of us, we surf the web and eventually find ourselves landing on BuzzFeed.

Another Fish in Our School: Healthy Path Foundation

Mar 22, 2016, 11:43 PM

fishbat is proud to announce our newest client aboard, Healthy Path Foundation! Health Path Foundation is a non-profit organization whose mission is to turn the tide of childhood epidemics by addressing environmental and nutritional factors which affect parents and their children.

Social Media's Role in Donald Trump's Presidential Campaign

Mar 22, 2016, 11:39 PM

Things are continuing to heat up with the 2016 presidential campaign! One candidate that we’ve all heard so much about is Donald Trump. Not only is he currently ranking #1 for the Republican Party, but he certainly knows how to work the powers of social media in his favor as well.