If you’re someone that produces content on a regular basis, chances are that you’ve experienced writer’s block at least a few times in your life. To say that this is troublesome would be an understatement, but you may not know just how commonplace it is. Case and point, did you know that up to 65 percent of all graduate students in the United States suffer from it? Writer’s block can be tricky, even in a seemingly free form style of writing that online marketing companies and independent content creators alike get involved in: blogging. To help you along, it may be worth leaning on blog topics that are not only easy to write about but have been known to generate reads.
News – One of the most reliable blog topics is news. This can take on many forms, though it’s important to cover the most relevant stories. Case and point, two well-known agencies may have partnered with one another, exchanging services and helping to elevate the other. This is a great story, to say the least, especially if the agencies are transparent with the information they provide. In this instance, it wouldn’t be farfetched to create a blog post with as much detail as possible. News coverage is among the best blog topics to use.
How-To Instructions – Another way to build out a website blog is by providing how-to instructions based on certain products or services. To frame this, let’s say that a technology company recently implemented a new software. While this software may be touted as user-friendly, it’s still important to make one’s introduction to it as easy as possible. This is where a blog post detailing step-by-step instructions can be used. Such a piece of content can list each step that must be followed, offering as much insight as possible so that nothing is missed. Keep this in mind if you’re a company owner that operates on either a B2B or B2C level.
Beginner’s Guides – No matter how simple or complex a product or service may be, further insight may be needed. A beginner’s guide is designed to provide an overview of the topic at hand, allowing the reader to gain a general understanding of what’s being discussed. From there, they may feel motivated to do further research on their own. There are a few things that a beginner’s guide must do to be effective. First, the language should be as grounded as possible, with complex terms being kept to a minimum. Second, it should make the user aware of any common obstacles or roadblocks so that they’re prepared. These are just a few ways that beginner’s guides can be built out to create high-quality blog content.
Frequently Asked Questions – Does your business receive common inquiries? Perhaps you anticipate certain ones before the unveiling of a new product or service. In any event, frequently asked questions, or FAQs, are among the most useful blog topics. These can be centered on what your company is about, from its mission statement to what makes it stand out from the competition. Questions can also be focused on what you offer, as well as where it can be acquired, whether in-person or online. The more insight that you share, via your FAQs, the more traction your blog will see.
Charitable Causes – If your business is regularly active in the community, it may be worth discussing charitable causes in your area and how you’ll become involved. These are great for blog topics for various reasons. Not only do they draw attention to worthwhile causes, but depending on your blog’s reach, you can spread the word to more people, compelling them to become involved as well. Whether charities you’re involved in focus on the arts, education, health, or any other cause, consider using them to build your content and make a bigger difference.
Of course, these are just a few blog topics that writers and businesses alike can build off. The potential that seemingly simple concepts house can’t be denied, though this is heavily dependent on the writing skill that goes into it. Are you a business owner in New York that may not have the time or resources to devote to content creation? You may wish to get in touch with a Long Island advertising agency to learn how they can help bring your content marketing efforts to the next level.
About fishbat: fishbat is a full-service content marketing agency that takes a holistic business approach to their clients’ digital marketing programs. The fishbat team understands the importance of business principles just as well as the nuances of the latest digital technologies. fishbat offers every digital marketing service available from digital marketing research and planning to brand development to website and asset creation through social media management and search engine optimization programs – all custom calibrated for both B2B and B2C businesses.
