How many social medial platforms does your company use? Probably a lot, right? With so many different networks, it’s easy to lose sight of why you started using them in the first place. On a personal level, this can be annoying. On a professional level, it can be expensive. You can easily waste hundreds (or thousands) of dollars with little or nothing to show for it.
How many social medial platforms does your company use? Probably a lot, right? With so many different networks, it’s easy to lose sight of why you started using them in the first place. On a personal level, this can be annoying. On a professional level, it can be expensive. You can easily waste hundreds (or thousands) of dollars with little or nothing to show for it.
So many times we embark on the hottest/latest/most popular social or content craze because we actually buy into all the empty promises. We see dollar signs at the promise of increased revenue or tons of fans/followers. In reality, there are very few get-rich-quick schemes that actually work. All forms of marketing take time and effort to become successful. Social media marketing is no exception. However, if you properly use the tools available, you can strike gold.
Check out these three Pinterest tools that can restore your faith in social media marketing and increase your love of pinning.
Pinstamatic
This easy-to-use application allows users to:
- Include a screenshot of a website on a Pinterest board
- Share a short message with followers
- Add a quotation with unique font
- Provide a calendar date
- List location-based services
Why this is helpful for your business
Including a screenshot is a great way to highlight a company’s website. Also, the calendar feature allows you to notify followers of upcoming events. Lastly, the location-based tool could be a perfect spot for locals to gather and discuss relevant topics.
SpinPicks!
This application is available on the web and internet enabled devices. Both the set-up and interface are simple to use and extremely painless to operate. Running the gamut from random to specific, you can add just about anything to your Pinterest feed.
Why this is helpful for your business
Sure, Pinterest has a built-in search bar. But it isn’t very insightful. SpinPick, on the other hand, has 40 pre-filled categories that search through Pinterest, Twit Pic, Flickr, Reddit, and YouTube. You can use SpinPicks! to gather content that is already trending.
Pinerly
Sadly, this application is currently only available via invite. However, we hope this exclusivity is for testing purposes only and the general public will soon be able to join in the fun. When it does become more readily available, you’ll be ready to take full advantage of what they offer!
- Check out recommendations for users with similar interests and Follow Pinners
- Increase your exposure by sharing information that is trending with Popular Pins
- Schedule Pins at intervals throughout the day or week
- Find data about your Pin Status
Why this is helpful for your business
Social media success is contingent on two things: awareness of your social media data and ease of use. Pinerly helps you with both. Knowing which pins are most popular will greatly enhance your marketing strategy, as you can re-direct your efforts to meet the needs of your followers. Also, the scheduling feature is pretty genius. You can make sure your posts go out when your followers are most likely to see them. This means they are more likely to engage and share your pins.
Thoughts?
Has your company found much success with Pinterest? Have you tried any of these applications? Are you currently using any other applications that aren’t listed here? Let us know what you think.
Author Logan Clement often writes for redtagprinting.org, a design and marketing blog. While it is undeniable that social media is the hottest marketing strategy right now, Logan predicts that Pinterest in particular has a very bright future.
To learn about email blast marketing, as well as other marketing services, please contact fishbat today.
