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How to Advertise on Facebook for Real Estate

As a real estate agent, you know the importance of advertising. Let’s face it, how can you sell a house if you have no one to sell it to? To expand your reach and advertise to a bigger group of potential clients, add Facebook to your list of promotional tactics. On average, individuals spend 35…

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How to Market to Millennials

While some may refer to them as broke college grads, Instagram famous 20-somethings, or the ones who normalized tattoos in the workplace, others might simply call them “millennials.” They are young with money ready to spend, whether it be from parents or their new jobs, and they are definitely the ones you want to target…

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Think Outside of the Big Brand Box: Tips for Effective Social Media Marketing for Local Businesses

Local and small businesses face an array of problems when it comes to gaining exposure, bringing people in the door, outshining the competition and marketing in general. Local businesses do not get the same natural exposure that online businesses or well known, franchises get but don’t fear! These local marketing tips for small businesses will…

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Gotta Catch ‘em Now: How to Capture Your Audience with Killer Headlines for Web Content

It’s 10pm, you are lying in bed scrolling through Facebook, scrolling, scrolling, scrolling until boom your finally find something you want to read. You read the article and then continue to scroll through your feed, but what made you stop? That is what we are here to answer. Emotion. Emotion is one of the strongest…

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Topic Clusters: The Key to Creating A More Effective Content Marketing Strategy and Boosting Traffic

Technology is constantly on the move, and it’s becoming a more essential part of our daily lives. As the way we use and interact with our devices change, so does the way we are using search engines. People expect their tech to be intuitive – to know what they’re thinking before they think it, so…

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How to Write a Company Blog Post

Writing a blog post for your company can seem incredibly intimidating at first, especially when you have little to no writing experience. Remember that it’s essential to plan when writing a company blog post. More importantly, writing the blog post to help the audience versus writing to have content for your company’s blog can make…

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How to Market to Generation Z

Many brands assume that because their current marketing tends to fail to capture Gen Z in a meaningful way, that marketing to Generation Z, also known as the iGeneration, is not a worthwhile endeavor. However, this could not be further from the truth. How do you update your marketing strategy to attract the iGeneration and…

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